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Collin Colburn

Collin Colburn - Forrester

Collin is an analyst on the B2C marketing team. His research focuses on current and future trends in search and discovery marketing. He helps Forrester clients understand how consumers find brands and information and what strategies and technologies marketers can leverage to make themselves discoverable. His research topics include strategies for local marketing, innovations and best practices in search marketing, and how advertising affects consumer trust.

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