The Art of Telling the Brand Story
All brands have a story to tell, and this story matters more than ever today. Hear how to emotionally connect to your customer based on teachings from one of the most prolific online brands in history, Match.com.
After this session, you’ll be able to:
- Use cultural tension to inspire your brand’s story
- Leverage the status quo and use it to your advantage
- Be the authentic solution, amidst a sea of BS